Top Stories

Nielsen ‘s Q1  Cross Platform Report confirms Broadcast Only Homes continued growth. As the Political season heats up, check out the hottest races predictions. ABC and Univision delivered stellar ratings with the FIFA World Cup Championship game! 

TVB Guide to 2014 Political Races & DMAs

The Senate race for Iowa is now a “Toss Up,” while over in Colorado, the Gubernatorial race moves into the “Leaning Democrat” column.

Social Media

Social media networks play a critical role in both our business and personal lives. Learn more about the  phenomenal growth and huge impact on commerce and media.

Nielsen Cross-Platform Report Q1 2014

What You Need to Know—key points highlighting the strength of the local broadcast industry.

Cable & ADS

May 2014 total National ADS, Over-The-Air (OTA), and penetrations reached an all-time high, while Wired-Cable hit an all-time low. Local Interconnect Penetration updated as well.

Industry News

More Programming is Making Over-the-air TV Viewing a Great Option

As cable prices increase, people are looking for ways to save money making over-the-air TV and its vast programming content more and more favorable to cord-cutting.

TCA: Networks Urge Press To Abandon Live + Same Day Ratings Reports

“If you were a sports reporter, you would not report the winner based on the third-inning score – that’s what you’re doing if you use Live + Same Day ratings.” -David Poltrack

Nielsen and Pointlogic Forge Strategic Alliance to Develop Next-Gen Media Planning Solutions

Solutions will enable media planning on impact and cross-platform data.

Report: 3Q Core Spot Outook Flat, But Why?

"Robust political is right around the corner," which will cause the total spot revenue of TV stations groups exposed to "hot" gubernatorial, Senate or House races to spike.

The Dinosaur Is No Longer a Dinosaur: Reasons to Be Bullish About the Broadcast Network TV Business

At the Television Critics Association’s summer gathering at the Beverly Hilton Hotel in Beverly Hills, CBS Entertainment Chairman Nina Tassler explained why the broadcast network TV business is a good place to be in 2014.
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